SEO Strategy: Importance and benefits for small businesses
In this era of digitalization, no business can afford to undermine the power of SEO, especially small businesses. As a result, SEO company Ahmedabad is getting prominence. Rightly so. given its importance in driving traffic and leads for small businesses.
Before we take a deep dive into the important subject related to digital marketing, brand building, and how SEO is changing the fortune of small businesses, it makes sense to share a few vital statistics:
- About 65% of online experience starts with a search engine
- Approx. 0.63 of Google searchers click on results from the second page
- Close to 55% of all website traffic comes from organic search
- About 93% of global traffic comes from Google search, Google images, Google Maps
- SEO generates 1000%+ more traffic than organic social media
- Around 60% of digital marketers believe that inbound SEO (SEO, blogs, content, etc.) is the biggest source to generate leads
- According to experts, SEO leads have a 14.6% conversion rate
The picture is crystal clear. SEO’s importance can’t be undermined in this age of tough market competition. In this regard, you can connect with a prominent SEO company in Ahmedabad, helping your small business to draw benefits from organic SEO and local SEO
How does it matter?
Over the years, SEO has assumed significance. People seeking a service or information on Google are more likely to click and visit the website that appears higher in their search results. Whereas websites that are listed or found on second, third, and any other SERP are bound to get substantially less traffic or hit. With the right strategy developed by an organic SEO company, small businesses are driving traffic to their website.
First-page ranking matters
As suggested by the experts, first-page ranking matters considerably. And it isn’t unattainable by small businesses. Joining hands with a leading SEO company Ahmedabad will be a perfect decision for your small business. With the help of domain expertise and the right strategy, small businesses can beat the competition and improve their Google ranking substantially.
Leave a mark with a great user experience
Search engine-centric websites have the capability to engage your targeted audience and leave a mark by providing a great user experience. According to a prominent digital marketing company, the better the user experience, the higher the ranking on Google.
Better conversion rate
Another benefit of organic SEO is that it leads to a better conversion rate. This facet is extremely important to push revenue. SEO-optimized business websites load faster and are easy to navigate. At the same time, SEO strategy helps in making the website compatible with any device, be it mobile or tablet. What does it mean? This means your business website is accessible to potential buyers, whichever device they use. Therefore, SEO company Ahmedabad-designed websites are more likely to gain traction with prospective customers and turn them into your customers.
Conclusion
SEO is changing the fortune of small businesses. Don’t remain in the crowd. Hiring a leading SEO company Ahmedabad will be a game changer for your business.
Let’s shine together
At Aarvind Digimark, we are professionally qualified with the deep domain expertise to enable businesses to build their brand. Over the years, by combining deep digital branding strategies and emerging technologies, we’ve enabled companies to realize their branding goals.
As a business or celebrity, if you are looking for a reliable SEO service partner, end your search with Arvind Digimark!
Top Five Reasons to Hire a Digital Marketing Company Immediately
In this era of fierce competition, small businesses across the globe are working on marketing strategies to gain leads and in tune get revenue. Over the years, digital platforms have seen amazing growth, riding on the increased presence of people from different sections of society. As a result, small businesses cutting across domain expertise are moving towards digital marketing solutions.
A Digital Marketing Company is professionally qualified and supported by a team of digital marketers on board to change the fortune of your dream company.
Before we move forward, let’s go through a few crucial statistics that clearly reflect the impact of digital marketing company.
Amazing statistics of digital marketing
Here are the important statistics related to the vital online marketing space:
- Global B2C e-commerce sales are expected to grow exponentially, to reach $4.5 trillion by 2021.
- The search traffic helped generated 65% of total e-commerce sessions.
- SEO enables 1000%+ more traffic in comparison to organic social media.
- 60% of smartphone users have contacted a business directly using search results.
- 3.2 billion social media users every day.
- Close to 51% of shoppers surveyed believe that they rely on Google to research a purchase online.
- An individual spends 142 minutes per day.
- 70% of consumers recommend products/services to others.
- 2 million businesses leverage Facebook advertising.
These statistics are mere trailers. The online platforms are fueling the growth of small businesses, be it e-commerce businesses, retail, restaurant, engineering, start up business or fast-food joint.
Let’s now move towards the core subject of this blog.
Most 05 Reasons to Hire a Digital Marketing Company Immediately
01: Work with the team of digital experts
Small businesses face budget constraints. They can’t hire a team of digital marketing solution experts. When you coordinate with a digital marketing agency, rest assured. Their team holds certification and professional expertise to build your brand from scratch.
02: Build a brand strategy
A professionally qualified digital marketing company plans and develops a dynamic brand strategy in line with the requirement of your business. Your needs and challenges are at the core of planning. Digital marketers come up with different sets of the plan. Choose the plan that best suits your small business.
03: Measure digital marketing efforts
When you invest in traditional marketing, like banners, leaflets, hoardings, and newspaper advertisements, you can’t measure efforts. How many people have seen that banner? How many people connected with you after seeing that banner? In contrast, digital marketing agency efforts can be measured. How many people visited your website seeing the PPC ad by a ppc services company?
04: Get access to modern digital marketing tools
Digital Marketing Company uses a wide range of online tools to develop your brand and in turn, bring revenue. Hiring a digital marketing agency allows you to get access to online marketing tools. By using these tools, the PPC services company increases the reach of your company.
05: Get affordable marketing practices
Yes. You got it right. Digital marketing is pretty affordable. Businesses of any size can afford it, whether you are a two days old company with no employees or a mid-sized company with a turnover running in crores.
Conclusion
We believe the picture is crystal clear. If you are planning to hire a digital marketing company, don’t delay. Hire immediately. You will definitely reap dividends.
Why digital marketing is important – No matter the size of your business
Ask any leading marketer of a Forbes-listed company about clues and tips for reaching business goals. Don’t be surprised when they say digital marketing has to be integrated into the marketing strategy by either your own in-house team of digital marketers or with the help of a prominent digital marketing company. There are plenty of reasons why companies should pay attention to digital marketing no matter the size of their business.
In this business-centric blog, we are going to focus on the importance of digital marketing agency for small businesses, medium, or large-sized companies.
With the support of the best digital marketing agency, top-performing small, mid-sized, and large companies are getting better brand awareness, increased engagement, and targeted leads.
Digital marketing suits every company
Digital marketing experts are of the view that the new-age digital marketing stream is not reserved for large-sized corporate companies only. Regardless of size, industry, or geography, digital marketing has become a necessity for scaling a business.
Can you ignore the interesting facts and figures?
You can’t ignore the statistics. Because statistics don’t lie. Customers are drawing benefits from social media platforms to seek information, or buy a product or service for their requirements. The digital marketing company can be assumed from the following social media facts:
- Close to 3.2 billion social media users every day
- An individual spends around 142 minutes per day on various social media platforms
- 70% of consumers recommend product/ service to others
- 2 million businesses leverage Facebook advertising
Here are the top five reasons, why companies should hire a digital marketing company
Digital Marketing costs less
As a businessman, you would agree that traditional marketing campaigns like print, television, and radio are more expensive. Whereas digital marketing costs less. A company of any size or geography can draw benefits of digital marketing by hiring the services of the best digital marketing agency in Ahmedabad, India.
Measure Your ROI
When it comes to ROI calculation and measurement of campaign results, traditionally it’s not possible to measure every effort. While digital marketing empowers you to measure the results of your campaigns. When partnering with a digital marketing agency, discuss this key point.
Evaluate, analyze and redesign
This is one of the major benefits of the best digital marketing agency. With the help of their domain expertise, they will help you to continuously evaluate, analyze, and redesign campaigns. In case, something is not working, a new idea will be implemented. While traditional marketing doesn’t allow business owners this kind of flexibility. Digital marketing experts use targeted research and analytics to determine which approaches are bringing the desired results and which have failed to meet the expectations.
Digital marketing delivers personalized attention
Digital marketing approaches and strategies provide personalized attention to customers. By analyzing customer behavior, with digital marketing campaigns and strategies businesses can create an ideal customer experience.
Create automated campaigns
By hiring a digital marketing company, you can create automated campaigns. You don’t have to work on that task repeatedly. For example, reporting and analysis can be automated using a robust automation platform.
Conclusion
In this era of cutthroat competition, digital marketing pays off. Don’t think twice to hire a digital marketing agency. Hire it now!
How a Digital Marketing Company focused on Technology Can Increase Your Business capability
With the advent of digital technology, businesses cutting across domain expertise and location are taking various steps to keep up with the changes. As a result, hiring a leading digital marketing company assumes significance in this era of technology.
In this business-centric blog, we are focusing on an important issue, how digital marketing agencies play a pivotal role in the growth of your business. Digital strategy and marketing campaigns push your brand upward.
How does time fly? For decades brick-and-mortar-based business was in practice. The arrival of digital technology, gadgets, and internet marketing services has brought sweeping changes to the business. Digital marketing solutions have emerged as a game-changer; given the acceleration, they provide to businesses.
Before we start focusing on the important question businesses love to explore, let’s take a glance at a few statistics related to the significance of digital marketing.
Incredible statistics, businesses can’t ignore
- Global B2C e-commerce sales are expected to grow exponentially, to reach $4.5 trillion by 2021.
- The search traffic helped generate 65% of total e-commerce sessions.
- SEO enables 1000%+ more traffic in comparison to organic social media.
- 60% of smartphone users have contacted a business directly using the search results.
- 3.2 billion social media users every day.
- Close to 51% of shoppers surveyed believe that they rely on Google to research a purchase online.
- An individual spends 142 minutes per day.
- 70% of consumers recommend products/services to others.
- 2 million businesses leverage Facebook advertising.
Sounds exciting! That’s why businesses are moving towards digital marketing solutions.
It’s time to shift focus to the most important part of the blog, how internet marketing services help in accelerating the business.
Digital Marketing Company lifts your business
Tried and tested digital marketing solutions combined with the latest technology and tools are accelerating the growth of the business. Online marketing services designed by marketing specialist leads your content marketing, email marketing, local SEO, web design, etc.
It’s suitable for every business
This is one of the major factors why companies prefer digital media companies and digital marketing. The new age technological development is suitable for any size and type of business, be it an MNC or a small sized retail showroom.
An affordable process
Traditional marketing is beyond the reach of small and startup businesses as it’s costly. Subsequently, a large amount of money is required to draw benefits from customary marketing plans, for example, banners, hoardings, TV advertisements, FM ads, newspaper ads, etc. On the contrary, digital marketing solutions are cost-effective and affordable. Even a startup without any substantial funding can draw benefits from internet marketing services with the help of a digital marketing agency. Research on successful brands and case studies empowers you with new ideas.
Measure and redefine marketing strategy
Businesses are empowered to measure their marketing performance with the help of digital hacks and tools. This can’t be possible in traditional marketing. Thereby, it is perfect for businesses. If a certain strategy isn’t working for your business and fails to bring leads, it’s time you change the strategy. This can only be possible through digital marketing firms and digital marketing solutions.
Generate better revenues
With Internet Marketing services and an effective digital marketing strategy, higher conversion rates can be generated. The higher conversion rates mean higher revenue for your business. Eventually, that’s the purpose of your business.
Conclusion
Digital marketing is a brilliant step forward. Start drawing benefits from the new age phenomenon.
Secret Ways to boost your Impression on Social Media Marketing
Hard work pays off! Amassing all your positive energy, you began your journey as a businessman by laying the foundation of a retail store for ladies’ wear. As your company is showing signs of growth, it makes sense to hire a reasonably good social media marketing company in Ahmedabad.
In this era of technology, companies irrespective of domain expertise and location are exploring the possibility to draw advantages from the technology-driven medium. Many companies turn to a social media marketing agency to further expand their business.
In this business-centric blog, we are going to focus on tips and recommendations to choose the right digital marketing agency for marketing services. Over the years, the demand for social media marketing companies in Ahmedabad is witnessing increased growth.
Before we take a deep dive into the vital subject, it makes sense to explore a few important statistics that reflect the significance of the wonderful phenomenon of social media marketing.
Key statistics related to social media
Social Media
- Around 4.57 million people the world over are using some kind of social media
- A shocking 76% of users will leave a video if it begins with an ad before the committed content
- According to 64% of shoppers, a video on social media had helped them in reaching a decision
- 86% of women use social media to arrive at a decision before shopping
- On an average, a person spends about 20 minutes on Facebook
- Close to 90% of social media content is being reached using mobile devices
- About 81% of millennials browse Twitter at least once a day
These facts go on to reflect that social media marketing is here to stay. As a businessman, you look for mediums and opportunities to scale your brand. That’s why it makes sense to hire and collaborate with a social media marketing company in Ahmedabad.
How to choose the right Digital Marketing Agency for your business?
From the basics, let’s now shift our focus toward the core subject. Here are a few important tips:
- Team of dedicated SMM experts
- Knowledge about your industry
- Familiar with the latest tools and technology
- Efficient communication
- Proactive approach
- Don’t forget to check their track record
- Check their own social media
- Familiar with KPIs
Team of dedicated SMM experts
Don’t forget to ask about the team the company has onboard. SMM requires plenty of skills. An individual can’t handle everything. The team should comprise experts, including graphic designers, writers, SEO specialists, etc.
Knowledge about your industry
The company you are about to hire should have an understanding about your industry. Without the knowledge of your industry, the social media marketing company in Ahmedabad wouldn’t be able to create engaging content.
Familiarity with the latest tools and technology
Technology is changing at a rapid pace every now and then. High-end tools are surfacing so quickly. The company you are about to work with should have the latest tools and technology to build your brand.
Efficient communication
The social media marketing company in Ahmedabad that you are all set to hire to build your brand must be efficient in communication. In case you are looking for a new product or design to lift your brand value, they should respond timely.
Proactive approach
The agency should be proactive in its approach. If a marketing tool has come out in the market that can further amplify your brand, the company should be able to evaluate its impact.
If you are looking for a social media marketing company in Ahmedabad, don’t go further, end your search with Aarvind Digimark.
Boosting Business Ability by Doing Local SEO.
In this era of cutthroat competition, businesses are leaving no stone unturned to stay ahead of market competition and gain a targeted audience.
How to choose the Digital Marketing Agency
In this age of cut-throat competition, businesses cutting across domains are exploring innovative ideas and strategies to further scale up their growth. The new age phenomenon, digital marketing has turned out to be a watershed for enterprises, celebrities, and institutes. Leveraging the phenomenon, companies are moving ahead and accomplishing their business goals. However, there are numerous dull faces around. Many of them had a terrible experience using the services of a digital marketing agency. Sometimes what you see is not always true.
Horrible tales
An industrialist friend of mine, who is into fashion and lifestyle, had a terrible experience of hiring a digital agency. The gentleman went through the company website making huge claims about their expertise in Digital marketing, SEO, and Social Media Marketing. Demonstrated trust in their claim. And decided to use the services. When the services were actually delivered, it was devastating. Lost hard-earned money and precious time both. Still in shock!
How to choose the impeccable and professional Digital Marketing Agency
The above-mentioned instance isn’t an isolated case, numerous businessmen go through a similar experience. Being a blogger and a journalist, I’ve taken it upon myself to expand the horizons of businessmen, celebrities, and individuals and facilitate them in choosing the impeccable and professional Digital Marketing Company and Social Media Marketing Agency.
Businesses are advised to measure the Digital Marketing Company on a few significant factors before finalizing their digital partner. These factors include:
The credibility of the agency
Ensuring the credibility of the agency will definitely pay dividends! Now the moot question is – how to ensure credibility. Being a digital marketing geek, I recommend the readers to verify the professional experience of the agency, and along with that their portfolio. A portfolio renders you an opportunity to measure their experience, creativity, and innovation. Both these factors are crucial for ensuring the credibility of an SEO Company in Ahmedabad and Digital Marketing Agency.
Budget and understanding business requirements
As an industrialist, entrepreneur you should’ve crystal clear business goals, strategy, and budget. Similar planning will empower you to enter into a dialogue with the agency enabling the service provider to develop custom-designed services. Irrelevant items should be knocked off the list. A tailored strategy is a must, leads to a tremendous return on ROI (Return On Investment).
Raise the appropriate questions
Prior to entering into a dialogue with the digital marketer, I recommend you to collate a series of questions, doubt; you may have regarding the digital marketing services and their impact on the business. Agency’s competency can be ensured from the response. Impractical and irrelevant response means lack of experience and competency.
Transparency
Trust isn’t built overnight. Transparency is the key. No point in trusting the Digital Marketing Company and SEO Company in Ahmedabad, if it’s hiding business-related data and facts and figures. It has been observed that several agencies manipulate data and outcomes. Identify and avoid such fraudsters. Browse the website, check credentials, and speak with some of their clients. A website without the proper address of the service provider can’t be trusted.
Measure technical competency
During your parley with the agency representative, don’t forget to ask a few technical questions. The response says it all. A rookie or manipulator will be caught off guard. On the other hand, a genuine marketer will render a prompt reply and come up with several new things. Comprehensive response reflects a thorough knowledge of the domain. To further scale up your business you deserve that.
Show the trust
Frauds are mushrooming, but that doesn’t mean all agencies are manipulators. Subsequent to measuring the agencies on the above-mentioned factors, shortlist the company that fits your budget and requirement. At the end of the day, you’ve to trust a Digital Marketing Company to facilitate your business. Mutually beneficial partnerships go a long way. Hope for the best!
Jump the ship
In the worst case scenario, be prepared to jump the ship. In case, the collaboration with a Social Media Marketing Agency and Digital Marketing Company isn’t yielding the desired results, in the interest of your business, I recommend you to part ways on mutually agreed terms and conditions. Search a new agency, measure on the above parameters. If the agency fits the bill, make a fresh beginning. Who knows, the new partnership could be a defining moment for your company. Never compromise on quality!
Important Digital Marketing Strategy To expand Business
At the point when you are running, advancing, and advertising business, a significant number of the means you take may appear to be identified with one another. Building efforts, posting via online media, producing effective leads, making content, and so forth share a lot of practice speaking and that is: to welcome most extreme traffic on your site. Every one of these means, be that as it may, are key pieces of Digital Marketing Agency. Anyway, What precisely is digital marketing?
At the point when you utilize online sources from sites to email, web-based media stages, video advertisements, and so forth you are a Digital Marketing Specialist. It gives a bunch of apparatuses and marketing methodologies assisting organizations with expanding their online appearance. Today, Digital marketing has become a basic piece of any business as it gives a course guide to arrive at most extreme clients in the briefest time conceivable.
Independent companies need to build their online perceptibility, support the number of deals and ROI. Around then the Best Digital Marketing Company In India – Aarvind Digimark comes into the picture with Affordable Digital Marketing Services which give you result on the ascent.
Here we share some valuable advertising techniques that we use in our Digital Marketing Services.
- PPC (Pay-Per-Click)
Paid publicizing or Pay-per-click(PPC) remains a typical yet best digital promoting instrument where you pay an advertisement organization to make individuals click on your site, henceforth more traffic. It is a decent alternative, especially, for new businesses who need to course their image in the market inside a restricted spending plan.
PPC additionally gets your site a more unmistakable obvious spot in the web indexes. Google advertisements have experienced numerous progressions throughout the long term like adding telephone numbers so clients can reach you with one tap. With the right PPC administrations, the advertisement will contact your definite crowd driving your most extreme leads and raising ROI.
- Video Advertisement
Video promoting keeps on being the best digital marketing technique as we fold into 2021. These days, video content has gotten the essential medium to build the brand’s mindfulness. As per the overviews of eMarket, video advertising represented 75% of all the customer traffic in this year. In the event that you need to build transformations and introduction, video promotions are the most ideal approach. So as a leading Digital Marketing Agency, we add this procedure in our mission that gives you lift to your business.
- Online Media Ads
Facebook, Instagram, Twitter, LinkedIn, Reddit, and other social stages have made their own arrangement of the ad. Independent companies across the world have been depending via online media publicizing helpful to expand their effort and brand mindfulness. Individuals invest a great deal of energy on these stages to discover amusement and find companions. As indicated by research, the normal individual spends 10 hours every month on social applications. Among all, Facebook has the most elevated number of clients, so it will in general be the best stage for online media marketing.
What makes web-based media publicizing more valuable is that they arrive at countless focused on individuals than search-based promotions.
- Web optimization and Content
SEO (Search Engine Optimization) is a well worth marketing strategy that triggers a high number of clients and drives deals. It is the savviest digital marketing procedure that encourages you to reach even those regions where different mediums can’t. With back-connecting, solid substance, and watchword streamlining, you are bound to draw clients back to your site, eventually driving them to the transformation channel. Besides, third party referencing is likewise a successful method to get traffic from different sites connected to you.
- Retargeting Campaigns
PPC, video, and online media advertisements increment your possibilities. In any case, retargeting efforts expect to bring clients back who demonstrated revenue yet didn’t make any move to get your administrations. Retargeting efforts with little yet persuading changes can change over those individuals into clients than new leads. Retargeting Option is accessible on practically all stages, for example, Google, Facebook, Email, and so forth
- Reclassify Target Audience
The motivation behind why digital advertising has gotten crucial for organizations today is that it has improved reach dramatically. By characterizing objective socioeconomics, you can put resources into the correct missions that will be unquestionably more viable for your business. Refine your objectives after outcome-based examination and afterwards start a mission that objectives the correct crowd. Instruments such as Google Analytics can assist you in seeing how compelling your mission is and in the event that you are contacting the correct crowd.
